The New York Times

The New York Times descends on Austin for the 2013 South by Southwest Interactive festival.
Tagged: hardwareisthenewsoftware

Each year, thousands of tech enthusiasts flock to South by Southwest, the technology, music and film conference here, hoping to be among the first to find the next big thing in social networking and mobile apps. But this year, it might be a piece of hardware that steals the show.

First dispatch from the ground: A Friday feature looking at the crush of hot hardware start-ups that are hoping to make a splash at SXSW.